Promoting the charm of the region domestically and internationally
At HIS, we collaborate with local governments to promote tourism and products, hold events, and promote domestic and international SNS, in order to communicate the charms of Japan's regions to people both domestically and internationally. Harajuku Tourist Information Center (foreign tourist information center) operated by HIS holds local tourism and product promotion events for overseas visitors. The Tottori Prefecture promotion held in January 2023 included the installation of prefecture tourist information pamphlets and posters, displays of a wide variety of specialty products, and events related to specialty products displayed according to area and theme. The promotion in Harajuku, which is always crowded with people, was an opportunity for both domestic and international people to experience the charms of Tottori Prefecture. Tottori promotion event We will continue to utilize the resources of HIS to communicate the charm of the region domestically and internationally in various ways, and contribute to the increase in the number of exchanges, relationships, and permanent residence in the region.
