Product development using local ingredients with local high school students

Starting in September 2023, the Kyushu Expressway Miyahara Service Area operated by the Kyushu Sanko Group will be selling soft serve ice cream made in collaboration with students from Kumamoto Prefectural Nanryo High School. With the theme of "Soft-serve ice cream that promotes the appeal of Kumamoto Prefecture," we solicited menu ideas for soft-serve ice cream using local ingredients, and 55 students participated. As a result of a careful examination of documents and presentations, it was decided to sell two types of soft-serve ice cream: Mont Blanc flavor and Takema tea flavor, and more than 400 servings were sold in the first week of sales. Sales were so strong that we are still selling it as a regular product. In addition, "Nanryo rice" grown by the students of the school is also sold at the Miyahara service area every November. Kyushu Sanko Group will continue to deepen its relationship with local schools and students, provide opportunities for them to succeed, and work to revitalize the region.
Presentation by students
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